Meet our Sales Team

Joe Watson

A car guy since he was barely old enough to push his collection of Hot Wheels cars around the carpet, Joe’s love for his cars hasn’t changed, they’ve just gotten bigger and louder. With over 25 years experience in the auto industry, including nearly 2 decades here, he’s seen how the big box dealers operate and has always had a different vision for Secured Auto, putting relationships first. Prioritizing our families, employees and customers, while trying to create an atmosphere of respect, integrity and longevity.


When he’s not at the dealership, Joe loves spending time with his beautiful wife, 3 kids, 2 son-in-law's, and especially his little grandson. An outdoorsman at heart, you’ll find him enjoying everything the great state of Utah has to offer: playing in the water, hiking in the mountains or cruising its amazing canyons. 


Eli Watson